All of these mechanisms will contribute to attracting consum

Dołączył: 10 Mar 2024 Posty: 1

Directing efforts towards developing an appropriate pricing policy that is compatible with existing laws in the market environment and with the market share and impact of competitors in the market. 4. What is the marketing mix? The term marketing mix is related to a system developed by E. Jerome McCarthy's (in English: E. Jerome McCarthy's ) consists of four marketing elements: (product, price, distribution, promotion), designed to develop the marketing strategy and increase its effectiveness.

Each of these elements constitutes an Rich People Phone Number List axis that can be focused on and modified according to the company’s marketing plan, sales results, and users’ opinions. Marketing managers can control these elements by increasing the focus on one of them, so costs are allocated to it, and advertising campaigns are based on promoting it to the community and emphasizing it, to measure the extent of its impact on the public. And his purchasing decisions later.

The purpose of marketing is to make the potential customer aware and aware of the presence of the product in the markets and its advertised advantages, even if he has not yet purchased and tried the product, and thus to change the level of focus in advertisements on one of the elements of the marketing mix, such as reducing the price, increasing distribution, or improving Product advantages and development. and alerting them to new advantages that may not be available in competitors’ products.

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